Surveys are designed to garner specific feedback from your customers and website visitors, depending on your requirements. With ProProfs, you can build surveys for a variety of purposes using 21 different types of questions.
Each question type helps you in gaining insights into your customer experiences. Some of them are also intended to generate leads by prompting the survey takers to enter their details.
The question types can be accessed on the Manage Survey screen when editing a survey, as shown in the screenshot below:
Listed below are 21 question types you can use to create surveys:
- Multiple Choice
- Choose from list
- Rating Scale
- NPS Scale
- Thank You Page
- Text Box
- Grid of Choices
- Record Video
Let's take a look at what each question type means:
The ‘Multiple Choice’ question type consists of several answers and only one answer can be selected. However, a survey is usually intended to understand customer preferences and doesn't necessarily seek the right answer out of the available choices. For example:
The ‘Rating Scale’ question type uses expressive graphics, such as emoticons and stars, for understanding how happy or dissatisfied survey takers are. You can also use ‘Yes/No’ and thumbs up/down as possible responses.
The ‘NPS Scale’ is a question type that is responded to using a rating scale. For example, you can ask 'How likely are you to recommend this company to a friend or colleague' and the survey taker can respond on a rating scale defined by you.
The ‘Button’ question type provides a minimum of two choices to the survey taker. For example, ‘Yes/No’ and ‘True/False.’ It can be used to ask a direct question such as 'Would you recommend our product to your friend?' or 'Does our product serve your purpose?'. You can even create a rating question by adding more than two options.
The ‘Text Box’ question type is customizable for a variety of responses. For example, you can create a ‘single line’ text box question to request a short product feedback from the survey taker or specific info such as the phone number. You can also create a ‘multiple-line’ text box question for detailed feedback. For responses that require separate text boxes such as the name, email, address, etc., you can create a ‘multiple-box’ text box question.
You can even customize the question to accept either numeric or alphanumeric inputs, such as the phone number, pin code, etc., which help you prevent survey takers from entering any junk characters. Here’s an example of a ‘Text Box’ question.
The ‘Slider’ question type enables survey takers to provide ratings on a slider scale. This question type allows you to define where the cursor remains by default (Left, Center, or Right). You can also customize the scale. Instead of keeping it 0-100, you may want to keep it 0-10 or 0-50.
The ‘Selfie’ question does exactly what it sounds like. It allows users to upload their selfies in a survey. Users also get the freedom to either share a selfie or simply upload an image from their photo library.
This question is helpful, especially for businesses since they can use ProProfs Survey to request customers to share their product/service experience, where the selfie question also captures their photo that they can use along with the testimonial on their website. You can use this to seek employee feedback as well. When it comes to the application of this question type, the sky is the limit.
Grid of Choices
The ‘Grid of Choices’ question type consists of options arranged in rows and columns. The survey taker selects a single option from each column and they collectively answer the main question.
This question type allows the survey takers to create their signatures. Survey takers can either type out or draw their name and finish it by providing other information such as the date, place, first name, email, job title, and company.